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Cindy King > Intel > China Passes US in Online Population and Use

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China Passes US in Online Population and Use

It seems official China has tied or passed the United States in online population. The Chinese government reported that the number of Internet users there has reached 221 million.

The figure was reported by the Xinhua News Agency and shows China's explosive growth in Internet use (up 61% from last year) despite government efforts to block access to material considered inappropriate.

These numbers are apparently up for debate; CNET News.com said the U.S. maintained a lead over China, 188 million Americans last month, verses 173 million in China.

One point to note, China has a very low internet penetration, 16%. The world average is 19% and well under the US and European averages of 50% and greater. China also has a limit on direct internet access in the home, and a large portion of Chinese internet access is from cybercafés.

A major difference between the US and China is the amount of time that the Chinese spend online. On average Chinese Internet users spend just under two billion hours online each week. In the United States users spend only 129 million hours per week. These figures come from the CEO of Sohu.com Dr. Charles Zhang. About the same numbers of Americans spend only 6% of the time online that the Chinese do - an amazing difference in the cultures.

According to The China Internet Network Information Center, nearly 70% of online users connect for news (and remember, the government regulates the news!). On the other hand only 3% of Yahoo clicks are news related.

China has and incredibly fast growing internet population and it is expected that China have more online users than the entire population of the United States before the end of 2010.

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Contributed by Cindy King on April 29, 2008, at 7:15 AM UTC.

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Cindy King
International Internet Marketing
cindyking.biz

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This intel was contributed by Cindy King


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